Duo Beauty
An aesthetics centre in Leiria offering advanced face and body treatments. The site presents each of them and has an artificial intelligence assistant that handles booking at any hour of the day.
About the project
In an aesthetics centre, the booking that doesn’t happen is revenue that doesn’t come in.
Interest in an aesthetic treatment almost always appears outside working hours — at night, at the weekend, on a break. On the other side, the practitioner is in a treatment room and cannot answer. Hours pass between the urge to book and the reply, and it is in that gap that the booking is lost.
So the site doesn’t end in a contact form: it ends in a conversation. An artificial intelligence assistant answers questions about the treatments and the current offer, says where the studio is and carries the booking through to the end — without waiting for someone to be free, and without making the client repeat what they already said.
Each treatment has its own block, explained by the result it gives, with booking beside it. Anyone who prefers a person moves to WhatsApp with one tap. No path forces you to go back.
The structure was built to grow with the treatment list — microneedling, radiofrequency, Hyaluron Pen, Hidragloss, massage, cavitation, peeling, vacuum, laser and HIFU.
Features
What the site does.
Artificial intelligence assistant
It answers about treatments, offers and location, and carries the booking through at any hour, even with the studio closed.
Frictionless booking
Few steps between the question and the appointment, with no long forms and no waiting for a reply.
Treatment by treatment
Each service in its own block: what it is, what it solves and who it suits.
Booking on every service
The booking action sits next to the treatment, not hidden away on a contact page.
Featured offer
A space of its own for the current campaign, which is what brings new clients in.
Carry on in WhatsApp
Anyone who prefers a person moves to the channel they already use, without losing the context.
Clear language
The technical term stays, but never alone: it always comes with the result it produces.
Built for the phone
That is where most aesthetics searches happen, and that is where the page has to work.
Inside
From first impression to booked appointment.
Opening
A place before a catalogue
The opening presents the centre by how it feels inside, with booking available on the first screen and the essentials — where it is, what it focuses on, how it works — just below.
Assistant
Booking happens in a conversation
The assistant opens with options instead of an empty box: services, offer, book or find the address. It answers the questions of someone still deciding and leads to a booking without leaving the page — or moves to WhatsApp, if that is what the person prefers.
Details
How it is built.
| Type of solution | A services website with booking, developed by Shiftx. |
| Services presented | Microneedling, body and facial radiofrequency, cavitation, Hydragloss Color and the rest of the treatment list. |
| Assistant | A chat assistant with artificial intelligence, available on the page at any hour. |
| Main action | Booking from the assistant or from each treatment. |
| Location | Leiria, Portugal. |
Next step
Losing bookings outside opening hours?
Someone working in a treatment room cannot answer at the moment the client decides. An assistant can — and the diary fills itself.